From September 5th jp.ik launches its new website, a new online platform where customers and business partners can find out all about the products and services the company offers worldwide.
The opportunity to renew the website arose from the need to have an online platform that would respond to the needs of new market dynamics, meeting the positioning that the company defined for the next biennium – to expand business in target markets, especially in Europe, Nordic countries and Baltic countries.
Taking into account this positioning is intended to increase the value network of partners, with recurring purchases customers and increase service contracts that strengthen jp.ik positioning through loyalty strategies and customer segmentation.
With constantly updated content, this new page has a corporate area with the history of the company, news and all the sustainability initiatives around the equipment. This new platform also allows you to create exclusive campaigns for customers with regular attendance, with benefits to the network of partners, creating a competitive advantage.
“This new communication platform where all the other channels of the company come together, translates to the market the company’s positioning in new areas beyond the traditional focus on education. It is intended to be a website continuously alive, with news, updates and campaigns. It is a site less corporate and more business-oriented” says Jorge Sá Couto, Chairman of jp.ik.
Developed in wordpress technology, it allows to be monitored with interest metrics that help to analyze where visitors come from, the products that generate more interest in the user, contacting them with several “call to actions” throughout the page.
“The new site mirrors all the work done so far and gives due consistency to our experience. It also has an area of sustainability, which focuses on the entire product life cycle, increasingly relevant to us and our business partners” adds Jorge Sá Couto, Chairman of jp.ik.
The experience and knowledge gained over the years and the will to reach even further, allow us to continue to trace the path in the history of this company. jp.ik is fully focused on technology-based educational projects, marking presence in the global market, by the notoriety that has achieved, being the Portuguese technology with more experience in educational projects worldwide.
About jp.ik
jp.ik is a strategic partner with major players in the industry such as Microsoft and Intel. jp.ik develops innovative solutions in Applied Technology for Education, always one step ahead. With over 30 years of experience in development and distribution of technology solutions, in 2008, jp.ik implemented the first national educational technology initiative – e-Escolinhas. This initiative was pioneering as it ensured universal access to technological equipment and access to information in all Portuguese homes. To date, jp.ik’s technology projects have impacted over 16 million students and 300,000 teachers in over 70 countries.
Explore our website https://www.jpik.com to learn more.